The goal for Eternal Garage was to create a global automotive community site that preserves, entertains and informs. The automotive market and enthusiast community had a need that wasn't being fulfilled until Eternal Garage.
™
Remember the ride™
The Automotive Social Network
The Creation
What I'm responsible for:
- Conceptualized and created global enthusiast community site
- Ongoing business planning, strategy, marketing, and development
- Designed custom component structures and page layouts
- Created and implemented all branding concepts and final assets
- Implement designs (custom CSS)
- Design and optimize UI/ UX for an international audience
- Manage, audit, and test complete site functionality (Design QA)
So! Why create EG?
™
A peek into creating the Eternal Garage branding
Requirements for creating the name
™
- A good user experience starts with a well-thought-out name. When searched, it must appear on the first page of Google without SEO.
- The name must give insight to the purpose of the site
- Include nomenclature recognizable to the auto enthusiast community
Design exploration checklist for creating the logo graphic
™
- Convey longevity, infinity, or perpetuity
- Depict a vehicle or an automotive part
- Resonate with automotive enthusiasts
What inspired the Eternal Garage Green
- Traffic light green, a little rush of excitement automotive enthusiasts get - green means go!
- The green in "evergreen" meaning longevity and preservation
- This particular green was mixed to be an homage to the classic 60s green found on vintage cars while still being mindful for accessibility contrast
User Personas & User Flows
Eternal Garage is currently in beta form and is frequently updated. We're committed to thoughtful design and an awesome user experience - be sure to check back in. Happy motoring!
© 2025 Adam Wojewidka. All Rights Reserved.